Harrolds is an Australian luxury department store that offers designer fashion menswear and womenswear.In the past 30 years, the company has grown from a 90 SQM menswear retailer into a business of fashion recognized top 30 global menswear retail innovator, and the first dedicated womenswear store has launched in 2015.

To maintain & create a highly targeted niche customer service strategy using a smart telephony solution.


Based on the company size and their trading features, we suggested Harrolds add value to their existing business in line with their high-end position. Providing free Wi-Fi to enhance the retail experience for their customers was once such value add proposition. 


Auswide designed a solution for a new IP PBX phone system incorporating switches and routers. The system Avaya IP Office 500 was managed in the cloud so the users can manage and share their work online. It reduced maintenance costs by allowing them to upgrade their software online without any labour cost in the future. 
Harrolds can now interact with their customers through social media & tailored smart analytics by interacting with customers mobiles & tablets allowing them to enhance their relationship at any time, at any place.